{"id":37717,"date":"2025-10-06T15:31:27","date_gmt":"2025-10-06T13:31:27","guid":{"rendered":"https:\/\/mtp.global\/es\/?page_id=37717"},"modified":"2026-04-21T12:35:57","modified_gmt":"2026-04-21T10:35:57","slug":"consultoria-ux","status":"publish","type":"page","link":"https:\/\/mtp.global\/es\/servicios\/accesibilidad-digital-y-ux\/consultoria-ux\/","title":{"rendered":"Consultor\u00eda UX"},"content":{"rendered":"<div id='layer_slider_1'  class='avia-layerslider main_color avia-shadow  avia-builder-el-0  el_before_av_section  avia-builder-el-first  container_wrap fullsize'  style='height: 701px; max-width: 1410px; margin: 0 auto;'  ><\/div>\n\n<style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-av-mxzpa-5b67f60eefd496f292bd3bcce9fd8837\">\n.avia-section.av-mxzpa-5b67f60eefd496f292bd3bcce9fd8837{\nbackground-color:#EDEEF0;\nbackground-image:unset;\n}\n<\/style>\n<div id='main-content'  class='avia-section av-mxzpa-5b67f60eefd496f292bd3bcce9fd8837 main_color avia-section-large avia-no-border-styling  avia-builder-el-1  el_after_av_layerslider  el_before_av_section  intro-aboutmtp arrow-lineup avia-bg-style-scroll container_wrap fullsize'  ><div class='container av-section-cont-open' ><div class='template-page content  av-content-full alpha units'><div class='post-entry post-entry-type-page post-entry-37717'><div class='entry-content-wrapper clearfix'>\n\n<style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-av-yqs8ke-fc75217df3fb911eda4413cea8159f12\">\n.flex_column.av-yqs8ke-fc75217df3fb911eda4413cea8159f12{\npadding:50px 0 50px 0;\n}\n<\/style>\n<div  class='flex_column av-yqs8ke-fc75217df3fb911eda4413cea8159f12 av_one_full  avia-builder-el-2  avia-builder-el-no-sibling  first flex_column_div  '     ><style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-av-mz6bni-2b675685c85a7ab7879866927b550e07\">\n#top .av_textblock_section.av-mz6bni-2b675685c85a7ab7879866927b550e07 .avia_textblock{\nfont-size:16px;\ncolor:#282B2E;\n}\n<\/style>\n<section  class='av_textblock_section av-mz6bni-2b675685c85a7ab7879866927b550e07 '   itemscope=\"itemscope\" itemtype=\"https:\/\/schema.org\/CreativeWork\" ><div class='avia_textblock av_inherit_color'  itemprop=\"text\" ><p style=\"text-align: center;\"><span style=\"font-weight: 400;\">Analizamos, optimizamos y redefinimos la <\/span><b>experiencia de usuario (UX)<\/b><span style=\"font-weight: 400;\"> en productos digitales existentes o en fase de desarrollo, con el objetivo de mejorar la usabilidad, la navegaci\u00f3n y el rendimiento general de la interacci\u00f3n digital.<\/span><\/p>\n<p style=\"text-align: center;\"><span style=\"font-weight: 400;\">A trav\u00e9s de <\/span><b>auditor\u00edas heur\u00edsticas, evaluaciones de usabilidad, entrevistas a usuarios y test de usuario<\/b><span style=\"font-weight: 400;\">, identificamos barreras de uso, puntos de fricci\u00f3n y oportunidades de mejora en la experiencia digital. Este enfoque permite dise\u00f1ar productos m\u00e1s intuitivos, eficientes y alineados con las expectativas reales de los usuarios, mejorando tanto la satisfacci\u00f3n como las m\u00e9tricas de conversi\u00f3n.<\/span><\/p>\n<\/div><\/section><\/div><\/div><\/div><\/div><!-- close content main div --><\/div><\/div><div id='valor-aportado'  class='avia-section av-mgf6ipb5-1a88b94b00b2f54f4e9a2b423796ec7b main_color avia-section-default avia-no-border-styling  avia-builder-el-4  el_after_av_section  el_before_av_section  avia-bg-style-scroll container_wrap fullsize'  ><div class='container av-section-cont-open' ><div class='template-page content  av-content-full alpha units'><div class='post-entry post-entry-type-page post-entry-37717'><div class='entry-content-wrapper clearfix'>\n\n<style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-av-1beazcu-818722e239d113a7ffd5da30cc4c0c0f\">\n#top .hr.hr-invisible.av-1beazcu-818722e239d113a7ffd5da30cc4c0c0f{\nheight:20px;\n}\n<\/style>\n<div  class='hr av-1beazcu-818722e239d113a7ffd5da30cc4c0c0f hr-invisible  avia-builder-el-5  el_before_av_one_half  avia-builder-el-first  av-medium-hide av-small-hide av-mini-hide'><span class='hr-inner '><span class=\"hr-inner-style\"><\/span><\/span><\/div>\n<div class='flex_column_table av-mgf6d29v-3cbcd56230a0f573e61da456a5a86327 sc-av_one_half av-equal-height-column-flextable'>\n<style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-av-mgf6d29v-3cbcd56230a0f573e61da456a5a86327\">\n.flex_column.av-mgf6d29v-3cbcd56230a0f573e61da456a5a86327{\npadding:0 0 0 0;\nbackground-color:#ffffff;\n}\n<\/style>\n<div  class='flex_column av-mgf6d29v-3cbcd56230a0f573e61da456a5a86327 av_one_half  avia-builder-el-6  el_after_av_hr  el_before_av_one_half  first flex_column_table_cell av-equal-height-column av-align-middle av-zero-column-padding  '     ><style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-av-124ptg5-47cfbae1b69686b248ad083b3ea21666\">\n.avia-video.av-124ptg5-47cfbae1b69686b248ad083b3ea21666{\nbackground-image:url(https:\/\/mtp.global\/es\/wp-content\/uploads\/dynamic_avia\/avia_video_thumbnails\/youtube\/4-T1pHyzKig\/4-T1pHyzKig-300x169.jpg);\n}\n<\/style>\n<div  class='avia-video av-124ptg5-47cfbae1b69686b248ad083b3ea21666 avia-video-16-9 av-preview-image avia-video-load-always av-lazyload-immediate av-lazyload-video-embed'  itemprop=\"video\" itemtype=\"https:\/\/schema.org\/VideoObject\"  data-original_url='https:\/\/www.youtube.com\/watch?v=4-T1pHyzKig'><script type='text\/html' class='av-video-tmpl'><div class='avia-iframe-wrap'><iframe title=\"El usuario, en el centro del proceso de dise\u00f1o UX de una web o aplicaci\u00f3n\" width=\"1500\" height=\"844\" src=\"https:\/\/www.youtube.com\/embed\/4-T1pHyzKig?feature=oembed&autoplay=0&loop=0&controls=1&mute=0\" frameborder=\"0\" allow=\"accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture; web-share\" referrerpolicy=\"strict-origin-when-cross-origin\" allowfullscreen><\/iframe><\/div><\/script><div class='av-click-to-play-overlay'><div class=\"avia_playpause_icon\"><\/div><\/div><\/div><\/div><div class='av-flex-placeholder'><\/div>\n<style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-av-mgf6d8oq-2e255cd94742d81f345e7c1694d7575c\">\n.flex_column.av-mgf6d8oq-2e255cd94742d81f345e7c1694d7575c{\npadding:0 40px 20px 40px;\nbackground-color:#ffffff;\n}\n<\/style>\n<div  class='flex_column av-mgf6d8oq-2e255cd94742d81f345e7c1694d7575c av_one_half  avia-builder-el-8  el_after_av_one_half  avia-builder-el-last  txtimg-text-conten flex_column_table_cell av-equal-height-column av-align-middle  '     ><style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-av-mgf69i29-087361fb814eb2c1093ff5d037d34fd0\">\n#top .av_textblock_section.av-mgf69i29-087361fb814eb2c1093ff5d037d34fd0 .avia_textblock{\nfont-size:18px;\n}\n<\/style>\n<section  class='av_textblock_section av-mgf69i29-087361fb814eb2c1093ff5d037d34fd0 '   itemscope=\"itemscope\" itemtype=\"https:\/\/schema.org\/CreativeWork\" ><div class='avia_textblock av_inherit_color'  itemprop=\"text\" ><p>La consultor\u00eda UX te permite tomar decisiones basadas en evidencias, reducir riesgos en el dise\u00f1o y crear productos que realmente conecten con las personas que los utilizan.<\/p>\n<\/div><\/section><\/div><\/div><!--close column table wrapper. Autoclose: 1 -->\n<\/p>\n<\/div><\/div><\/div><!-- close content main div --><\/div><\/div>\n<style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-av-6nzz1b2-3c37cf7f81fc65a0230e33bab8bd1f6b\">\n.avia-section.av-6nzz1b2-3c37cf7f81fc65a0230e33bab8bd1f6b{\nbackground-color:#eff0f2;\nbackground-image:unset;\n}\n<\/style>\n<div id='beneficios-para-tu-empresa'  class='avia-section av-6nzz1b2-3c37cf7f81fc65a0230e33bab8bd1f6b main_color avia-section-large avia-no-border-styling  avia-builder-el-10  el_after_av_section  el_before_av_section  avia-bg-style-scroll container_wrap fullsize'  ><div class='container av-section-cont-open' ><div class='template-page content  av-content-full alpha units'><div class='post-entry post-entry-type-page post-entry-37717'><div class='entry-content-wrapper clearfix'>\n\n<style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-av-35i105-fdf8d345f771720c9f092439273ac26e\">\n#top .hr.hr-invisible.av-35i105-fdf8d345f771720c9f092439273ac26e{\nheight:20px;\n}\n<\/style>\n<div  class='hr av-35i105-fdf8d345f771720c9f092439273ac26e hr-invisible  avia-builder-el-11  el_before_av_one_third  avia-builder-el-first  av-medium-hide av-small-hide av-mini-hide'><span class='hr-inner '><span class=\"hr-inner-style\"><\/span><\/span><\/div>\n<div class='flex_column_table av-5wmicta-29c2c326ea93db08d6f86ec99c2ea499 sc-av_one_third av-break-at-tablet-flextable av-equal-height-column-flextable'>\n<style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-av-5wmicta-29c2c326ea93db08d6f86ec99c2ea499\">\n@keyframes av_boxShadowEffect_av-5wmicta-29c2c326ea93db08d6f86ec99c2ea499-column {\n0%   { box-shadow:  0 0 0 0 rgba(0,0,0,0.15); opacity: 1; }\n100% { box-shadow:  0 0 10px 0 rgba(0,0,0,0.15); opacity: 1; }\n}\n#top .flex_column_table.av-equal-height-column-flextable.av-5wmicta-29c2c326ea93db08d6f86ec99c2ea499{\nmargin-top:0;\nmargin-bottom:0;\n}\n.flex_column.av-5wmicta-29c2c326ea93db08d6f86ec99c2ea499{\nwidth:32%;\nmargin-left:0;\nbox-shadow: 0 0 10px 0 rgba(0,0,0,0.15);\npadding:20px 20px 20px 20px;\nbackground-color:#ffffff;\n}\n#top .flex_column_table.av-equal-height-column-flextable.av-5wmicta-29c2c326ea93db08d6f86ec99c2ea499 .av-flex-placeholder{\nwidth:2%;\n}\n\n@media only screen and (max-width: 479px){ \n#top .flex_column_table.av-equal-height-column-flextable.av-5wmicta-29c2c326ea93db08d6f86ec99c2ea499{\nmargin-top:0;\nmargin-bottom:0;\n}\n}\n<\/style>\n<div  class='flex_column av-5wmicta-29c2c326ea93db08d6f86ec99c2ea499 av_one_third  avia-builder-el-12  el_after_av_hr  el_before_av_one_third  first av-break-at-tablet flex_column_table_cell av-equal-height-column av-align-top shadow-not-animated  '     ><style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-av-5au1m5a-ac5430dc81918c43b73e1416ea1b90e5\">\n#top .av_textblock_section.av-5au1m5a-ac5430dc81918c43b73e1416ea1b90e5 .avia_textblock{\ncolor:#101246;\n}\n<\/style>\n<section  class='av_textblock_section av-5au1m5a-ac5430dc81918c43b73e1416ea1b90e5 '   itemscope=\"itemscope\" itemtype=\"https:\/\/schema.org\/CreativeWork\" ><div class='avia_textblock av_inherit_color'  itemprop=\"text\" ><h2><strong>Diagn\u00f3stico profesional de la experiencia actual<\/strong><\/h2>\n<p>Identificamos los puntos cr\u00edticos y las oportunidades.<\/p>\n<\/div><\/section><\/div><div class='av-flex-placeholder'><\/div>\n<style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-av-4ofyu7y-3cfcfb8fd136135cebe12f1af5049679\">\n@keyframes av_boxShadowEffect_av-4ofyu7y-3cfcfb8fd136135cebe12f1af5049679-column {\n0%   { box-shadow:  0 0 0 0 rgba(0,0,0,0.15); opacity: 1; }\n100% { box-shadow:  0 0 10px 0 rgba(0,0,0,0.15); opacity: 1; }\n}\n#top .flex_column_table.av-equal-height-column-flextable.av-4ofyu7y-3cfcfb8fd136135cebe12f1af5049679{\nmargin-top:0;\nmargin-bottom:0;\n}\n.flex_column.av-4ofyu7y-3cfcfb8fd136135cebe12f1af5049679{\nwidth:32%;\nmargin-left:0;\nbox-shadow: 0 0 10px 0 rgba(0,0,0,0.15);\npadding:20px 20px 20px 20px;\nbackground-color:#ffffff;\n}\n#top .flex_column_table.av-equal-height-column-flextable.av-4ofyu7y-3cfcfb8fd136135cebe12f1af5049679 .av-flex-placeholder{\nwidth:2%;\n}\n\n@media only screen and (max-width: 479px){ \n#top .flex_column_table.av-equal-height-column-flextable.av-4ofyu7y-3cfcfb8fd136135cebe12f1af5049679{\nmargin-top:0;\nmargin-bottom:0;\n}\n}\n<\/style>\n<div  class='flex_column av-4ofyu7y-3cfcfb8fd136135cebe12f1af5049679 av_one_third  avia-builder-el-14  el_after_av_one_third  el_before_av_one_third  av-break-at-tablet flex_column_table_cell av-equal-height-column av-align-top shadow-not-animated  '     ><style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-av-me2o827p-d0a4ce960363d55363666fad0c584c1a\">\n#top .av_textblock_section.av-me2o827p-d0a4ce960363d55363666fad0c584c1a .avia_textblock{\ncolor:#101246;\n}\n<\/style>\n<section  class='av_textblock_section av-me2o827p-d0a4ce960363d55363666fad0c584c1a '   itemscope=\"itemscope\" itemtype=\"https:\/\/schema.org\/CreativeWork\" ><div class='avia_textblock av_inherit_color'  itemprop=\"text\" ><h2><strong>Recomendaciones accionables<\/strong><\/h2>\n<p>Proponemos acciones concretas para mejorar la navegaci\u00f3n y funcionalidad.<\/p>\n<\/div><\/section><\/div><div class='av-flex-placeholder'><\/div>\n<style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-av-3wbw2zi-22b95a9daad3606e3d313b7cfeb3a619\">\n@keyframes av_boxShadowEffect_av-3wbw2zi-22b95a9daad3606e3d313b7cfeb3a619-column {\n0%   { box-shadow:  0 0 0 0 rgba(0,0,0,0.15); opacity: 1; }\n100% { box-shadow:  0 0 10px 0 rgba(0,0,0,0.15); opacity: 1; }\n}\n#top .flex_column_table.av-equal-height-column-flextable.av-3wbw2zi-22b95a9daad3606e3d313b7cfeb3a619{\nmargin-top:0;\nmargin-bottom:0;\n}\n.flex_column.av-3wbw2zi-22b95a9daad3606e3d313b7cfeb3a619{\nwidth:32%;\nmargin-left:0;\nbox-shadow: 0 0 10px 0 rgba(0,0,0,0.15);\npadding:20px 20px 20px 20px;\nbackground-color:#ffffff;\n}\n#top .flex_column_table.av-equal-height-column-flextable.av-3wbw2zi-22b95a9daad3606e3d313b7cfeb3a619 .av-flex-placeholder{\nwidth:2%;\n}\n\n@media only screen and (max-width: 479px){ \n#top .flex_column_table.av-equal-height-column-flextable.av-3wbw2zi-22b95a9daad3606e3d313b7cfeb3a619{\nmargin-top:0;\nmargin-bottom:0;\n}\n}\n<\/style>\n<div  class='flex_column av-3wbw2zi-22b95a9daad3606e3d313b7cfeb3a619 av_one_third  avia-builder-el-16  el_after_av_one_third  el_before_av_one_third  av-break-at-tablet flex_column_table_cell av-equal-height-column av-align-top shadow-not-animated  '     ><style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-av-me2o8q5y-232771df806e92f5039809d4ef49af06\">\n#top .av_textblock_section.av-me2o8q5y-232771df806e92f5039809d4ef49af06 .avia_textblock{\ncolor:#101246;\n}\n<\/style>\n<section  class='av_textblock_section av-me2o8q5y-232771df806e92f5039809d4ef49af06 '   itemscope=\"itemscope\" itemtype=\"https:\/\/schema.org\/CreativeWork\" ><div class='avia_textblock av_inherit_color'  itemprop=\"text\" ><h2><strong>Incremento de la conversi\u00f3n y retenci\u00f3n<\/strong><\/h2>\n<p>Una mejor usabilidad se traduce en mejores resultados.<\/p>\n<\/div><\/section><\/div><\/div><!--close column table wrapper. Autoclose: 1 --><div class='flex_column_table av-37cztum-7c40dff412af701fa701f902f0ff8343 sc-av_one_third av-break-at-tablet-flextable av-equal-height-column-flextable'>\n<style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-av-37cztum-7c40dff412af701fa701f902f0ff8343\">\n@keyframes av_boxShadowEffect_av-37cztum-7c40dff412af701fa701f902f0ff8343-column {\n0%   { box-shadow:  0 0 0 0 rgba(0,0,0,0.15); opacity: 1; }\n100% { box-shadow:  0 0 10px 0 rgba(0,0,0,0.15); opacity: 1; }\n}\n.flex_column.av-37cztum-7c40dff412af701fa701f902f0ff8343{\nwidth:32%;\nmargin-left:0;\nbox-shadow: 0 0 10px 0 rgba(0,0,0,0.15);\npadding:20px 20px 20px 20px;\nbackground-color:#ffffff;\n}\n#top .flex_column_table.av-equal-height-column-flextable.av-37cztum-7c40dff412af701fa701f902f0ff8343 .av-flex-placeholder{\nwidth:2%;\n}\n\n@media only screen and (max-width: 479px){ \n#top .flex_column_table.av-equal-height-column-flextable.av-37cztum-7c40dff412af701fa701f902f0ff8343{\nmargin-top:0;\nmargin-bottom:0;\n}\n}\n<\/style>\n<div  class='flex_column av-37cztum-7c40dff412af701fa701f902f0ff8343 av_one_third  avia-builder-el-18  el_after_av_one_third  el_before_av_one_third  first av-break-at-tablet flex_column_table_cell av-equal-height-column av-align-top shadow-not-animated  column-top-margin'     ><style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-av-me2o9lis-7b1c78ff67c5fb75c33b19bfbf5712a2\">\n#top .av_textblock_section.av-me2o9lis-7b1c78ff67c5fb75c33b19bfbf5712a2 .avia_textblock{\ncolor:#101246;\n}\n<\/style>\n<section  class='av_textblock_section av-me2o9lis-7b1c78ff67c5fb75c33b19bfbf5712a2 '   itemscope=\"itemscope\" itemtype=\"https:\/\/schema.org\/CreativeWork\" ><div class='avia_textblock av_inherit_color'  itemprop=\"text\" ><h2><strong>Reducci\u00f3n de costes futuros<\/strong><\/h2>\n<p>Evitamos redise\u00f1os innecesarios y retrabajos.<\/p>\n<\/div><\/section><\/div><div class='av-flex-placeholder'><\/div>\n<style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-av-1xvrxfi-fc53191ac45d8fed03b3e43a378fe50b\">\n@keyframes av_boxShadowEffect_av-1xvrxfi-fc53191ac45d8fed03b3e43a378fe50b-column {\n0%   { box-shadow:  0 0 0 0 rgba(0,0,0,0.15); opacity: 1; }\n100% { box-shadow:  0 0 10px 0 rgba(0,0,0,0.15); opacity: 1; }\n}\n.flex_column.av-1xvrxfi-fc53191ac45d8fed03b3e43a378fe50b{\nwidth:32%;\nmargin-left:0;\nbox-shadow: 0 0 10px 0 rgba(0,0,0,0.15);\npadding:20px 20px 20px 20px;\nbackground-color:#ffffff;\n}\n#top .flex_column_table.av-equal-height-column-flextable.av-1xvrxfi-fc53191ac45d8fed03b3e43a378fe50b .av-flex-placeholder{\nwidth:2%;\n}\n\n@media only screen and (max-width: 479px){ \n#top .flex_column_table.av-equal-height-column-flextable.av-1xvrxfi-fc53191ac45d8fed03b3e43a378fe50b{\nmargin-top:0;\nmargin-bottom:0;\n}\n}\n<\/style>\n<div  class='flex_column av-1xvrxfi-fc53191ac45d8fed03b3e43a378fe50b av_one_third  avia-builder-el-20  el_after_av_one_third  el_before_av_one_third  av-break-at-tablet flex_column_table_cell av-equal-height-column av-align-top shadow-not-animated  column-top-margin'     ><style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-av-me2oaco1-776354ca560dd148b6bb09e0fb70d608\">\n#top .av_textblock_section.av-me2oaco1-776354ca560dd148b6bb09e0fb70d608 .avia_textblock{\ncolor:#101246;\n}\n<\/style>\n<section  class='av_textblock_section av-me2oaco1-776354ca560dd148b6bb09e0fb70d608 '   itemscope=\"itemscope\" itemtype=\"https:\/\/schema.org\/CreativeWork\" ><div class='avia_textblock av_inherit_color'  itemprop=\"text\" ><h2><strong>Visi\u00f3n centrada en el usuario<\/strong><\/h2>\n<p>Planteamos una estrategia basada en datos reales y necesidades concretas.<\/p>\n<\/div><\/section><\/div><div class='av-flex-placeholder'><\/div>\n<style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-av-up7r64-199c9394c5e2c643f62e5062eafb193c\">\n.flex_column.av-up7r64-199c9394c5e2c643f62e5062eafb193c{\nwidth:32%;\nmargin-left:0;\n}\n#top .flex_column_table.av-equal-height-column-flextable.av-up7r64-199c9394c5e2c643f62e5062eafb193c .av-flex-placeholder{\nwidth:2%;\n}\n\n@media only screen and (max-width: 479px){ \n#top .flex_column_table.av-equal-height-column-flextable.av-up7r64-199c9394c5e2c643f62e5062eafb193c{\nmargin-top:0;\nmargin-bottom:0;\n}\n}\n<\/style>\n<div  class='flex_column av-up7r64-199c9394c5e2c643f62e5062eafb193c av_one_third  avia-builder-el-22  el_after_av_one_third  avia-builder-el-last  av-break-at-tablet flex_column_table_cell av-equal-height-column av-align-top  column-top-margin'     ><\/div><\/div><!--close column table wrapper. Autoclose: 1 -->\n\n<\/div><\/div><\/div><!-- close content main div --><\/div><\/div>\n<style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-av-4fbbjri-cf451b538e4c44517cf78bfa005ad701\">\n.avia-section.av-4fbbjri-cf451b538e4c44517cf78bfa005ad701 .av-extra-border-element .av-extra-border-inner{\nbackground-color:#ffffff;\n}\n<\/style>\n<div id='formulario-contacto'  class='avia-section av-4fbbjri-cf451b538e4c44517cf78bfa005ad701 main_color avia-section-huge avia-no-border-styling  avia-builder-el-23  el_after_av_section  el_before_av_section  avia-bg-style-scroll av-arrow-down-section container_wrap fullsize'  ><div class='container av-section-cont-open' ><div class='template-page content  av-content-full alpha units'><div class='post-entry post-entry-type-page post-entry-37717'><div class='entry-content-wrapper clearfix'>\n\n<style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-av-40hqvf2-b084d440af4eb5a2e7cbb6d5149b7107\">\n#top .flex_column.av-40hqvf2-b084d440af4eb5a2e7cbb6d5149b7107{\nmargin-top:0;\nmargin-bottom:0;\n}\n.flex_column.av-40hqvf2-b084d440af4eb5a2e7cbb6d5149b7107{\nborder-radius:0px 0px 0px 0px;\npadding:0px 0px 0px 0px;\n}\n.responsive #top #wrap_all .flex_column.av-40hqvf2-b084d440af4eb5a2e7cbb6d5149b7107{\nmargin-top:0;\nmargin-bottom:0;\n}\n<\/style>\n<div  class='flex_column av-40hqvf2-b084d440af4eb5a2e7cbb6d5149b7107 av_one_full  avia-builder-el-24  el_before_av_one_fourth  avia-builder-el-first  first no_margin flex_column_div av-animated-generic left-to-right av-zero-column-padding  '     ><style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-av-3bdbacu-482f2e89eb0945b4bf7e896a4b53ad36\">\n#top .av_textblock_section.av-3bdbacu-482f2e89eb0945b4bf7e896a4b53ad36 .avia_textblock{\nfont-size:40px;\ncolor:#101246;\n}\n<\/style>\n<section  class='av_textblock_section av-3bdbacu-482f2e89eb0945b4bf7e896a4b53ad36 '   itemscope=\"itemscope\" itemtype=\"https:\/\/schema.org\/CreativeWork\" ><div class='avia_textblock av_inherit_color'  itemprop=\"text\" ><h2 style=\"text-align: center;\">\u00bfEn qu\u00e9 podemos ayudarte?<\/h2>\n<\/div><\/section><br \/>\n\n<style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-av-32njujy-d6a91251c363a017665b8f434dc40a94\">\n#top .av_textblock_section.av-32njujy-d6a91251c363a017665b8f434dc40a94 .avia_textblock{\nfont-size:17px;\ncolor:#0a0a0a;\n}\n<\/style>\n<section  class='av_textblock_section av-32njujy-d6a91251c363a017665b8f434dc40a94 '   itemscope=\"itemscope\" itemtype=\"https:\/\/schema.org\/CreativeWork\" ><div class='avia_textblock av_inherit_color'  itemprop=\"text\" ><p style=\"text-align: center;\">Si necesitas contactar con nosotros puedes rellenar el siguiente formulario.<br \/>\nNos pondremos en contacto contigo lo antes posible.<\/p>\n<\/div><\/section><\/p><\/div><div class='flex_column_table av-2hkkgku-b9cb2b91c0f76c120d59fcc650f46026 sc-av_one_fourth av-equal-height-column-flextable'>\n<style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-av-2hkkgku-b9cb2b91c0f76c120d59fcc650f46026\">\n#top .flex_column_table.av-equal-height-column-flextable.av-2hkkgku-b9cb2b91c0f76c120d59fcc650f46026{\nmargin-top:30px;\nmargin-bottom:30px;\n}\n.flex_column.av-2hkkgku-b9cb2b91c0f76c120d59fcc650f46026{\nborder-radius:0px 0px 0px 0px;\npadding:0px 0px 0px 0px;\n}\n<\/style>\n<div  class='flex_column av-2hkkgku-b9cb2b91c0f76c120d59fcc650f46026 av_one_fourth  avia-builder-el-27  el_after_av_one_full  el_before_av_one_half  first no_margin flex_column_table_cell av-equal-height-column av-align-top av-animated-generic left-to-right av-zero-column-padding  column-top-margin'     ><\/div>\n<style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-av-231pl4e-a155a6a2fb8b136413d02f69e39c42e7\">\n#top .flex_column_table.av-equal-height-column-flextable.av-231pl4e-a155a6a2fb8b136413d02f69e39c42e7{\nmargin-top:30px;\nmargin-bottom:30px;\n}\n.flex_column.av-231pl4e-a155a6a2fb8b136413d02f69e39c42e7{\nborder-radius:0px 0px 0px 0px;\npadding:0px 0px 0px 0px;\n}\n<\/style>\n<div  class='flex_column av-231pl4e-a155a6a2fb8b136413d02f69e39c42e7 av_one_half  avia-builder-el-28  el_after_av_one_fourth  el_before_av_one_fourth  no_margin flex_column_table_cell av-equal-height-column av-align-top av-animated-generic left-to-right av-zero-column-padding  column-top-margin'     ><p>\n<style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-av-1r3sh72-3d6fb78f3da77b4dc18697a230963f09\">\n#top .av_textblock_section.av-1r3sh72-3d6fb78f3da77b4dc18697a230963f09 .avia_textblock{\nfont-size:17px;\ncolor:#0a0a0a;\n}\n<\/style>\n<section  class='av_textblock_section av-1r3sh72-3d6fb78f3da77b4dc18697a230963f09 '   itemscope=\"itemscope\" itemtype=\"https:\/\/schema.org\/CreativeWork\" ><div class='avia_textblock av_inherit_color'  itemprop=\"text\" ><p>Los campos marcados con <span style=\"color: #b21532;\">*<\/span> son obligatorios<\/p>\n<\/div><\/section><br \/>\n<\/p><\/div>\n<style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-av-39dbke-99cdb38d67a0dd352eee1b6d132789bc\">\n#top .flex_column_table.av-equal-height-column-flextable.av-39dbke-99cdb38d67a0dd352eee1b6d132789bc{\nmargin-top:30px;\nmargin-bottom:30px;\n}\n.flex_column.av-39dbke-99cdb38d67a0dd352eee1b6d132789bc{\nborder-radius:0px 0px 0px 0px;\npadding:0px 0px 0px 0px;\n}\n<\/style>\n<div  class='flex_column av-39dbke-99cdb38d67a0dd352eee1b6d132789bc av_one_fourth  avia-builder-el-31  el_after_av_one_half  avia-builder-el-last  no_margin flex_column_table_cell av-equal-height-column av-align-top av-animated-generic left-to-right av-zero-column-padding  column-top-margin'     ><\/div><\/div><!--close column table wrapper. Autoclose: 1 -->\n\n<\/div><\/div><\/div><!-- close content main div --><\/div><div class='av-extra-border-element border-extra-arrow-down'><div class='av-extra-border-outer'><div class='av-extra-border-inner'><\/div><\/div><\/div><\/div><div id='faqs-consultoria-ux'  class='avia-section av-4orxnth-57ee339aa521f24f84b2a948769acf4b main_color avia-section-default avia-no-border-styling  avia-builder-el-32  el_after_av_section  avia-builder-el-last  avia-bg-style-scroll container_wrap fullsize'  ><div class='container av-section-cont-open' ><div class='template-page content  av-content-full alpha units'><div class='post-entry post-entry-type-page post-entry-37717'><div class='entry-content-wrapper clearfix'>\n\n<style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-av-mo21cocg-756dfba30124f406466062c2e285f45f\">\n#top .av_textblock_section.av-mo21cocg-756dfba30124f406466062c2e285f45f .avia_textblock{\nfont-size:40px;\ncolor:#101246;\n}\n<\/style>\n<section  class='av_textblock_section av-mo21cocg-756dfba30124f406466062c2e285f45f '   itemscope=\"itemscope\" itemtype=\"https:\/\/schema.org\/CreativeWork\" ><div class='avia_textblock av_inherit_color'  itemprop=\"text\" ><h2 style=\"text-align: left;\">Preguntas frecuentes sobre Consultor\u00eda UX<\/h2>\n<\/div><\/section>\n\n<style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-av-mo21cutc-5a2820d122aaea0292f25011dc2f52e9\">\n#top .togglecontainer.av-mo21cutc-5a2820d122aaea0292f25011dc2f52e9 p.toggler{\ncolor:#000000;\nbackground-color:#edeef0;\n}\n#top .togglecontainer.av-mo21cutc-5a2820d122aaea0292f25011dc2f52e9 p.toggler .toggle_icon{\ncolor:#000000;\nborder-color:#000000;\n}\n#top .togglecontainer.av-mo21cutc-5a2820d122aaea0292f25011dc2f52e9 p.toggler .toggle_icon > span{\ncolor:#000000;\nborder-color:#000000;\n}\n#top .togglecontainer.av-mo21cutc-5a2820d122aaea0292f25011dc2f52e9 .toggle_wrap .toggle_content{\ncolor:#000000;\nbackground-color:#edeef0;\n}\n<\/style>\n<div  class='togglecontainer av-mo21cutc-5a2820d122aaea0292f25011dc2f52e9 av-minimal-toggle  avia-builder-el-34  el_after_av_textblock  avia-builder-el-last  toggle_close_all'  itemscope=\"itemscope\" itemtype=\"https:\/\/schema.org\/FAQPage\" >\n<section class='av_toggle_section av-4jzxj5h-02518e74412eb5c38fe363b3651721ae'  itemscope=\"itemscope\" itemprop=\"mainEntity\" itemtype=\"https:\/\/schema.org\/Question\" ><div role=\"tablist\" class=\"single_toggle\" data-tags=\"{Todo} \"  ><p id='toggle-toggle-id-1' data-fake-id='#toggle-id-1' class='toggler  activeTitle av-title-above '  itemprop=\"name\"  role='tab' tabindex='0' aria-controls='toggle-id-1' data-slide-speed=\"200\" data-title=\"\u00bfQu\u00e9 es la consultor\u00eda UX accesible y por qu\u00e9 es importante para mi empresa?\" data-title-open=\"\">\u00bfQu\u00e9 es la consultor\u00eda UX accesible y por qu\u00e9 es importante para mi empresa?<span class=\"toggle_icon\"><span class=\"vert_icon\"><\/span><span class=\"hor_icon\"><\/span><\/span><\/p><div id='toggle-id-1' aria-labelledby='toggle-toggle-id-1' role='region' class='toggle_wrap  active_tc av-title-above' style='display:block;'  itemscope=\"itemscope\" itemprop=\"acceptedAnswer\" itemtype=\"https:\/\/schema.org\/Answer\" ><div class='toggle_content invers-color '  itemprop=\"text\" ><p><span style=\"font-weight: 400;\">La consultor\u00eda UX accesible combina dise\u00f1o centrado en el usuario (UX) con criterios de accesibilidad digital, asegurando que tu sitio web, aplicaci\u00f3n o plataforma SaaS sea intuitiva, inclusiva y usable para todos los usuarios, incluidas personas con discapacidad visual, auditiva, cognitiva o motora.<\/span><span style=\"font-weight: 400;\"><br \/>\n<\/span><span style=\"font-weight: 400;\"> Invertir en este servicio permite:<\/span><\/p>\n<ul>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Detectar barreras que afectan a la navegaci\u00f3n y comprensi\u00f3n.<\/span><span style=\"font-weight: 400;\">\n<p><\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Mejorar la satisfacci\u00f3n y retenci\u00f3n de los usuarios.<\/span><span style=\"font-weight: 400;\">\n<p><\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Cumplir normativas y est\u00e1ndares de accesibilidad (WCAG, ARIA, directivas locales).<\/span><span style=\"font-weight: 400;\">\n<p><\/span><\/li>\n<\/ul>\n<p><span style=\"font-weight: 400;\">Optimizar la conversi\u00f3n y la reputaci\u00f3n digital de la empresa.<\/span><span style=\"font-weight: 400;\"><br \/>\n<\/span><\/p>\n<\/div><\/div><\/div><\/section>\n<section class='av_toggle_section av-3u966wl-fa8b5372db8bd553ad6cbcbb17b35050'  itemscope=\"itemscope\" itemprop=\"mainEntity\" itemtype=\"https:\/\/schema.org\/Question\" ><div role=\"tablist\" class=\"single_toggle\" data-tags=\"{Todo} \"  ><p id='toggle-toggle-id-2' data-fake-id='#toggle-id-2' class='toggler  av-title-above '  itemprop=\"name\"  role='tab' tabindex='0' aria-controls='toggle-id-2' data-slide-speed=\"200\" data-title=\"\u00bfCu\u00e1l es la diferencia entre consultor\u00eda UX tradicional y consultor\u00eda UX accesible?\" data-title-open=\"\">\u00bfCu\u00e1l es la diferencia entre consultor\u00eda UX tradicional y consultor\u00eda UX accesible?<span class=\"toggle_icon\"><span class=\"vert_icon\"><\/span><span class=\"hor_icon\"><\/span><\/span><\/p><div id='toggle-id-2' aria-labelledby='toggle-toggle-id-2' role='region' class='toggle_wrap  av-title-above'   itemscope=\"itemscope\" itemprop=\"acceptedAnswer\" itemtype=\"https:\/\/schema.org\/Answer\" ><div class='toggle_content invers-color '  itemprop=\"text\" ><ul>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><b>UX tradicional:<\/b><span style=\"font-weight: 400;\"> se centra en la experiencia de usuario general, est\u00e9tica y funcionalidad, pero no siempre considera la inclusi\u00f3n o el cumplimiento de est\u00e1ndares de accesibilidad.<\/span><span style=\"font-weight: 400;\">\n<p><\/span><\/li>\n<li><b>UX accesible:<\/b><span style=\"font-weight: 400;\"> integra desde el inicio criterios de accesibilidad, incluyendo pruebas con usuarios con diversidad funcional, cumplimiento normativo y dise\u00f1o inclusivo.<\/span><\/li>\n<\/ul>\n<p><span style=\"font-weight: 400;\"><br \/>\n<\/span><span style=\"font-weight: 400;\"> Beneficio: se crean plataformas digitales usables para todos, evitando redise\u00f1os posteriores y ampliando la audiencia objetivo.<\/span><span style=\"font-weight: 400;\"><br \/>\n<\/span><\/p>\n<\/div><\/div><\/div><\/section>\n<section class='av_toggle_section av-3jn26ut-cc830937e7fc2994a5f72f52749be5a2'  itemscope=\"itemscope\" itemprop=\"mainEntity\" itemtype=\"https:\/\/schema.org\/Question\" ><div role=\"tablist\" class=\"single_toggle\" data-tags=\"{Todo} \"  ><p id='toggle-toggle-id-3' data-fake-id='#toggle-id-3' class='toggler  av-title-above '  itemprop=\"name\"  role='tab' tabindex='0' aria-controls='toggle-id-3' data-slide-speed=\"200\" data-title=\"\u00bfQu\u00e9 incluye la consultor\u00eda UX accesible de MTP?\" data-title-open=\"\">\u00bfQu\u00e9 incluye la consultor\u00eda UX accesible de MTP?<span class=\"toggle_icon\"><span class=\"vert_icon\"><\/span><span class=\"hor_icon\"><\/span><\/span><\/p><div id='toggle-id-3' aria-labelledby='toggle-toggle-id-3' role='region' class='toggle_wrap  av-title-above'   itemscope=\"itemscope\" itemprop=\"acceptedAnswer\" itemtype=\"https:\/\/schema.org\/Answer\" ><div class='toggle_content invers-color '  itemprop=\"text\" ><p><span style=\"font-weight: 400;\">El servicio abarca todo el ciclo de an\u00e1lisis y mejora:<\/span><\/p>\n<ul>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><b>Auditor\u00eda UX y accesibilidad:<\/b><span style=\"font-weight: 400;\"> revisi\u00f3n de navegaci\u00f3n, interacci\u00f3n y cumplimiento de est\u00e1ndares.<\/span><span style=\"font-weight: 400;\">\n<p><\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><b>Investigaci\u00f3n de usuarios reales:<\/b><span style=\"font-weight: 400;\"> entrevistas, encuestas y tests con personas con diferentes capacidades.<\/span><span style=\"font-weight: 400;\">\n<p><\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><b>Prototipado inclusivo:<\/b><span style=\"font-weight: 400;\"> dise\u00f1o de wireframes y mockups accesibles.<\/span><span style=\"font-weight: 400;\">\n<p><\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><b>Pruebas de usabilidad:<\/b><span style=\"font-weight: 400;\"> medici\u00f3n de eficiencia, eficacia y satisfacci\u00f3n de usuarios diversos.<\/span><span style=\"font-weight: 400;\">\n<p><\/span><\/li>\n<li><b>Recomendaciones y seguimiento:<\/b><span style=\"font-weight: 400;\"> acciones concretas para implementar mejoras, junto con indicadores de seguimiento de resultados.<\/span><span style=\"font-weight: 400;\"><br \/>\n<\/span><\/li>\n<\/ul>\n<\/div><\/div><\/div><\/section>\n<section class='av_toggle_section av-36n1c7p-6ddb1442a8290df865f9efefa3a787f1'  itemscope=\"itemscope\" itemprop=\"mainEntity\" itemtype=\"https:\/\/schema.org\/Question\" ><div role=\"tablist\" class=\"single_toggle\" data-tags=\"{Todo} \"  ><p id='toggle-toggle-id-4' data-fake-id='#toggle-id-4' class='toggler  av-title-above '  itemprop=\"name\"  role='tab' tabindex='0' aria-controls='toggle-id-4' data-slide-speed=\"200\" data-title=\"\u00bfC\u00f3mo se miden los resultados de la consultor\u00eda UX accesible?\" data-title-open=\"\">\u00bfC\u00f3mo se miden los resultados de la consultor\u00eda UX accesible?<span class=\"toggle_icon\"><span class=\"vert_icon\"><\/span><span class=\"hor_icon\"><\/span><\/span><\/p><div id='toggle-id-4' aria-labelledby='toggle-toggle-id-4' role='region' class='toggle_wrap  av-title-above'   itemscope=\"itemscope\" itemprop=\"acceptedAnswer\" itemtype=\"https:\/\/schema.org\/Answer\" ><div class='toggle_content invers-color '  itemprop=\"text\" ><p><span style=\"font-weight: 400;\">\u00a0Se utilizan indicadores clave (KPIs) para evaluar impacto:<\/span><\/p>\n<ul>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Reducci\u00f3n de la tasa de abandono y errores de navegaci\u00f3n.<\/span><span style=\"font-weight: 400;\">\n<p><\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Aumento del tiempo de permanencia y engagement.<\/span><span style=\"font-weight: 400;\">\n<p><\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Mejora en la satisfacci\u00f3n del usuario (NPS, encuestas post\u2011uso).<\/span><span style=\"font-weight: 400;\">\n<p><\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Cumplimiento de est\u00e1ndares de accesibilidad (WCAG 2.1\/2.2, ARIA).<\/span><span style=\"font-weight: 400;\">\n<p><\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Incremento en conversiones y retenci\u00f3n de clientes.<\/span><span style=\"font-weight: 400;\">\n<p><\/span><\/li>\n<li><span style=\"font-weight: 400;\">Optimizaci\u00f3n SEO derivada de la mejora de accesibilidad y estructura web.<\/span><span style=\"font-weight: 400;\"><br \/>\n<\/span><\/li>\n<\/ul>\n<\/div><\/div><\/div><\/section>\n<section class='av_toggle_section av-2k9m51x-9090676cbd962dea3d201e4c76f4ada1'  itemscope=\"itemscope\" itemprop=\"mainEntity\" itemtype=\"https:\/\/schema.org\/Question\" ><div role=\"tablist\" class=\"single_toggle\" data-tags=\"{Todo} \"  ><p id='toggle-toggle-id-5' data-fake-id='#toggle-id-5' class='toggler  av-title-above '  itemprop=\"name\"  role='tab' tabindex='0' aria-controls='toggle-id-5' data-slide-speed=\"200\" data-title=\"\u00bfCu\u00e1ndo debo contratar una consultor\u00eda UX?\" data-title-open=\"\">\u00bfCu\u00e1ndo debo contratar una consultor\u00eda UX?<span class=\"toggle_icon\"><span class=\"vert_icon\"><\/span><span class=\"hor_icon\"><\/span><\/span><\/p><div id='toggle-id-5' aria-labelledby='toggle-toggle-id-5' role='region' class='toggle_wrap  av-title-above'   itemscope=\"itemscope\" itemprop=\"acceptedAnswer\" itemtype=\"https:\/\/schema.org\/Answer\" ><div class='toggle_content invers-color '  itemprop=\"text\" ><p><span style=\"font-weight: 400;\">Es recomendable:<\/span><\/p>\n<ul>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Al iniciar un proyecto digital nuevo y querer incorporar accesibilidad desde la fase de dise\u00f1o.<\/span><span style=\"font-weight: 400;\">\n<p><\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Al optimizar plataformas existentes que presentan problemas de usabilidad o accesibilidad.<\/span><span style=\"font-weight: 400;\">\n<p><\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Antes de una auditor\u00eda de cumplimiento normativo.<\/span><span style=\"font-weight: 400;\">\n<p><\/span><\/li>\n<li><span style=\"font-weight: 400;\">Cuando se busca maximizar la inclusi\u00f3n y el alcance de usuarios, adem\u00e1s de mejorar la experiencia general.<\/span><span style=\"font-weight: 400;\"><br \/>\n<\/span><\/li>\n<\/ul>\n<\/div><\/div><\/div><\/section>\n<section class='av_toggle_section av-84j2lx-b8e3344573fa9f1946520242293b18b1'  itemscope=\"itemscope\" itemprop=\"mainEntity\" itemtype=\"https:\/\/schema.org\/Question\" ><div role=\"tablist\" class=\"single_toggle\" data-tags=\"{Todo} \"  ><p id='toggle-toggle-id-6' data-fake-id='#toggle-id-6' class='toggler  av-title-above '  itemprop=\"name\"  role='tab' tabindex='0' aria-controls='toggle-id-6' data-slide-speed=\"200\" data-title=\"\u00bfQu\u00e9 normativas y est\u00e1ndares de accesibilidad se aplican?\" data-title-open=\"\">\u00bfQu\u00e9 normativas y est\u00e1ndares de accesibilidad se aplican?<span class=\"toggle_icon\"><span class=\"vert_icon\"><\/span><span class=\"hor_icon\"><\/span><\/span><\/p><div id='toggle-id-6' aria-labelledby='toggle-toggle-id-6' role='region' class='toggle_wrap  av-title-above'   itemscope=\"itemscope\" itemprop=\"acceptedAnswer\" itemtype=\"https:\/\/schema.org\/Answer\" ><div class='toggle_content invers-color '  itemprop=\"text\" ><p><span style=\"font-weight: 400;\">Nuestros proyectos siguen los est\u00e1ndares internacionales y locales m\u00e1s reconocidos:<\/span><\/p>\n<ul>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><b>WCAG 2.1\/2.2 (W3C)<\/b><span style=\"font-weight: 400;\">: pautas para contenido web accesible.<\/span><span style=\"font-weight: 400;\">\n<p><\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><b>ARIA (Accessible Rich Internet Applications)<\/b><span style=\"font-weight: 400;\">: para elementos din\u00e1micos y contenido avanzado.<\/span><span style=\"font-weight: 400;\">\n<p><\/span><\/li>\n<li><b>Directivas europeas y locales<\/b><span style=\"font-weight: 400;\"> sobre accesibilidad digital.<\/span><span style=\"font-weight: 400;\"><br \/>\n<\/span><span style=\"font-weight: 400;\"> Cumplir estas normas asegura que tu plataforma sea accesible, inclusiva y legalmente compliant.<\/span><\/li>\n<\/ul>\n<\/div><\/div><\/div><\/section>\n<section class='av_toggle_section av-1j4pa5x-8101c6bb92118208771f94bf40adcdbd'  itemscope=\"itemscope\" itemprop=\"mainEntity\" itemtype=\"https:\/\/schema.org\/Question\" ><div role=\"tablist\" class=\"single_toggle\" data-tags=\"{Todo} \"  ><p id='toggle-toggle-id-7' data-fake-id='#toggle-id-7' class='toggler  av-title-above '  itemprop=\"name\"  role='tab' tabindex='0' aria-controls='toggle-id-7' data-slide-speed=\"200\" data-title=\"\u00bfCu\u00e1nto tiempo suele tardar un proyecto t\u00edpico de consultor\u00eda UX accesible\" data-title-open=\"\">\u00bfCu\u00e1nto tiempo suele tardar un proyecto t\u00edpico de consultor\u00eda UX accesible<span class=\"toggle_icon\"><span class=\"vert_icon\"><\/span><span class=\"hor_icon\"><\/span><\/span><\/p><div id='toggle-id-7' aria-labelledby='toggle-toggle-id-7' role='region' class='toggle_wrap  av-title-above'   itemscope=\"itemscope\" itemprop=\"acceptedAnswer\" itemtype=\"https:\/\/schema.org\/Answer\" ><div class='toggle_content invers-color '  itemprop=\"text\" ><p><span style=\"font-weight: 400;\">El plazo depende de la complejidad y tama\u00f1o de la plataforma:<\/span><\/p>\n<ul>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><b>Proyectos peque\u00f1os o landing pages:<\/b><span style=\"font-weight: 400;\"> 4\u20116 semanas.<\/span><span style=\"font-weight: 400;\">\n<p><\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><b>Sitios web corporativos o plataformas SaaS medianas:<\/b><span style=\"font-weight: 400;\"> 6\u201110 semanas.<\/span><span style=\"font-weight: 400;\">\n<p><\/span><\/li>\n<\/ul>\n<p><b>Proyectos grandes o con m\u00faltiples sistemas integrados:<\/b><span style=\"font-weight: 400;\"> 10\u201112 semanas.<\/span><span style=\"font-weight: 400;\"><br \/>\n<\/span><span style=\"font-weight: 400;\"> Incluye diagn\u00f3stico, investigaci\u00f3n, prototipado, pruebas de usuarios y recomendaciones de implementaci\u00f3n. El seguimiento posterior es opcional seg\u00fan necesidad.<\/span><\/p>\n<\/div><\/div><\/div><\/section>\n<section class='av_toggle_section av-1afppg5-b8b9044b0f168c676da97d8f2bf45bcb'  itemscope=\"itemscope\" itemprop=\"mainEntity\" itemtype=\"https:\/\/schema.org\/Question\" ><div role=\"tablist\" class=\"single_toggle\" data-tags=\"{Todo} \"  ><p id='toggle-toggle-id-8' data-fake-id='#toggle-id-8' class='toggler  av-title-above '  itemprop=\"name\"  role='tab' tabindex='0' aria-controls='toggle-id-8' data-slide-speed=\"200\" data-title=\"\u00bfQu\u00e9 diferencia hay entre resultados medibles y mejoras percibidas en la UX accesible?\" data-title-open=\"\">\u00bfQu\u00e9 diferencia hay entre resultados medibles y mejoras percibidas en la UX accesible?<span class=\"toggle_icon\"><span class=\"vert_icon\"><\/span><span class=\"hor_icon\"><\/span><\/span><\/p><div id='toggle-id-8' aria-labelledby='toggle-toggle-id-8' role='region' class='toggle_wrap  av-title-above'   itemscope=\"itemscope\" itemprop=\"acceptedAnswer\" itemtype=\"https:\/\/schema.org\/Answer\" ><div class='toggle_content invers-color '  itemprop=\"text\" ><ul>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><b>Resultados medibles:<\/b><span style=\"font-weight: 400;\"> m\u00e9tricas concretas como tasa de conversi\u00f3n, retenci\u00f3n, reducci\u00f3n de errores y cumplimiento de accesibilidad.<\/span><span style=\"font-weight: 400;\">\n<p><\/span><\/li>\n<li><b>Mejoras percibidas:<\/b><span style=\"font-weight: 400;\"> sensaci\u00f3n subjetiva de facilidad de uso, satisfacci\u00f3n y confianza del usuario.<\/span><span style=\"font-weight: 400;\"><br \/>\n<\/span><span style=\"font-weight: 400;\"> Ambos tipos de resultados son fundamentales: las m\u00e9tricas cuantitativas prueban impacto real, mientras que la percepci\u00f3n del usuario refuerza la experiencia global.<\/span><span style=\"font-weight: 400;\"><br \/>\n<\/span><\/li>\n<\/ul>\n<\/div><\/div><\/div><\/section>\n<section class='av_toggle_section av-p1asnp-fdfa30829dac32a98e0002c64c5a3d02'  itemscope=\"itemscope\" itemprop=\"mainEntity\" itemtype=\"https:\/\/schema.org\/Question\" ><div role=\"tablist\" class=\"single_toggle\" data-tags=\"{Todo} \"  ><p id='toggle-toggle-id-9' data-fake-id='#toggle-id-9' class='toggler  av-title-above '  itemprop=\"name\"  role='tab' tabindex='0' aria-controls='toggle-id-9' data-slide-speed=\"200\" data-title=\" \u00bfQu\u00e9 beneficios concretos obtengo al implementar recomendaciones de UX accesible?\" data-title-open=\"\"> \u00bfQu\u00e9 beneficios concretos obtengo al implementar recomendaciones de UX accesible?<span class=\"toggle_icon\"><span class=\"vert_icon\"><\/span><span class=\"hor_icon\"><\/span><\/span><\/p><div id='toggle-id-9' aria-labelledby='toggle-toggle-id-9' role='region' class='toggle_wrap  av-title-above'   itemscope=\"itemscope\" itemprop=\"acceptedAnswer\" itemtype=\"https:\/\/schema.org\/Answer\" ><div class='toggle_content invers-color '  itemprop=\"text\" ><ul>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Mayor satisfacci\u00f3n y fidelizaci\u00f3n de usuarios.<\/span><span style=\"font-weight: 400;\">\n<p><\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Incremento en conversiones y reducci\u00f3n de abandonos.<\/span><span style=\"font-weight: 400;\">\n<p><\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Cumplimiento de normas legales y est\u00e1ndares internacionales.<\/span><span style=\"font-weight: 400;\">\n<p><\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Mejor reputaci\u00f3n digital y percepci\u00f3n de marca responsable.<\/span><span style=\"font-weight: 400;\">\n<p><\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Reducci\u00f3n de costes futuros evitando redise\u00f1os innecesarios.<\/span><span style=\"font-weight: 400;\">\n<p><\/span><\/li>\n<li><span style=\"font-weight: 400;\">Optimizaci\u00f3n indirecta de SEO gracias a mejoras en estructura, legibilidad y navegaci\u00f3n.<\/span><span style=\"font-weight: 400;\"><br \/>\n<\/span><\/li>\n<\/ul>\n<\/div><\/div><\/div><\/section>\n<\/div>\n\n","protected":false},"excerpt":{"rendered":"","protected":false},"author":9,"featured_media":0,"parent":37401,"menu_order":5,"comment_status":"closed","ping_status":"closed","template":"","meta":{"_acf_changed":false,"footnotes":""},"class_list":["post-37717","page","type-page","status-publish","hentry"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.1.1 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Consultor\u00eda UX para optimizar experiencias | MTP<\/title>\n<meta name=\"description\" content=\"Realizamos pruebas de 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